Free Email Marketing Platform with WP, Zapier, Amazon SES Integration
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Free Email Marketing Platform with WP, Zapier, Amazon SES Integration

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EmailOctopus is a free on-line e mail advertising and marketing platform with WordPress, Zapier, Amazon SES integration and extra. Right here it helps you to create and automate e mail advertising and marketing campaigns in one of many best methods attainable. It comes with all of the instruments in-built that you will want to draft a sensible and extremely performing e mail marketing campaign. There are two methods it helps you to ship out emails; utilizing Amazon SES and their proprietary e mail servers. Nonetheless, you in case you are not a legit person of the platform then you’ll solely get the SES model the place you configure an e mail server by yourself.

There are numerous e mail advertising and marketing instruments on the market and this one of many causes, you’ll want to choose the one which meets your wants. Even by way of there are extra standard {and professional} ESP out there, as a startup or small firm, you may go together with EmailOctopus. It has all of the options that you simply would possibly want and it will get built-in proper right into a WordPress web site as properly.

It helps you to add subscription varieties in your web site and it gives some Zapier zaps which you could import. With these zaps, you may add new Shopify and Gumroad prospects in your e mail checklist. You should utilize all these instruments within the free plan helps you to ship 10000 month-to-month emails to 2500 subscribers. And the free model retains the info for 30 days.

Email Marketing Platform with WordPress, Zapier, Amazon SES Integration

Important Options of EmailOctopus:

  • Automated E-mail Campaigns: It helps automated workflows that will help you arrange onboarding emails for brand new joiners. You solely must configure these in your settings.
  • Visible Templates Builder: Right here it gives a easy in addition to a visible e mail templates builder that you should use to design knowledgeable wanting emails. It has some ready-made templates already that you should use to your campaigns. Nonetheless, the free plan will add EmailOctopus branding on outgoing mails.
  • Amazon SES Help: If you would like then you should use your individual e mail server to ship out e mail campaigns by way of SES integration. Amazon SES is a really low-cost providers by AWS the place you may be charged $0.10 for each 1,000 emails. However this can be a bit technical half and when you don’t need to go for this feature then you may persist with the common plan. A bonus in SES is that you’ll not have any limits on the variety of emails you’ll ship out every month.
  • WordPress’ Integration: If you wish to add your web site or weblog subscribers to e mail checklist then you may simply do this. EmailOctopus gives you a free WordPress plugin to try this. You’ll be able to design a easy subscription kind after which you may get person’s e mail proper in an e mail checklist.
  • Customized Domains: Within the EmailOctopus settings, you may configure a customized area to ship emails. You solely must do some verification so as to set it up and when you personal a site then you may simply undergo the method.

Utilizing EmailOctopus to Ship First E-mail Marketing campaign:

neutral go to the primary homepage of EmailOctopus after which join a free account. The common free plan can be give to the authorised customers provided that they want a legit e mail advertising and marketing options and in the event that they fill out appropriate particulars. By default, you may be given SES primarily based e mail configuration.

The very very first thing you’ll want to do is create an e mail checklist. You’ll be able to simply do this by going to the “Lists” part. Create your first checklist after which import subscribed in it from a file. Or, if you wish to initialize a listing from the scratch then you are able to do that as properly. So, create your checklist and add some subscribers in it.

EmailOctopus List and Subscribers

Now, it’s time to design an e mail template. Go to Templates after which choose any ready-made template to your marketing campaign. Later, it’ll open it for you a visible e mail template builder. From there you may merely change the sure components or add new ones. You’ll be able to totally customise the template in accordance toy our will and reserve it.

EmailOctopus Templates

Subsequent step is simply create your first marketing campaign. neutral choose checklist to ship emails to after which specify the corresponding particulars. Specify topic line and preview textual content like particulars after which ship a check mail(as much as 10 recipients).

EmailOctopus First Email Campaign

After you might be executed, then you may simply ship out the marketing campaign. Or, if you wish to schedule it to ship it a later time then you are able to do that as properly. After you might have despatched the marketing campaign, you’ll begin seeing the analytics. Additionally, you may see the studies to research your viewers.

One other essential factor you are able to do is combine this together with your web site. From the settings, you could find the hyperlink to its WordPress plugins and helpful zaps for Zapier. In case of WordPress, you simply install the plugin and activate it together with your AP key which you could generate in settings. You’ll be able to then design the subscription kind and embed that to any of the pages of your web site. When individuals submit their emails in it for subscription, they are going to be added to a specified e mail checklist routinely.

EmailOctopus WordPress plugin

On this means, you should use this easy and highly effective e mail advertising and marketing platform to ship your e mail marketing campaign. The free plan is beneficiant sufficient for small scale use or startup or private use. However later whenever you want greater utilization quantity and your checklist grows, you may take into consideration subscribing to the paid plan of EmailOctopus.

Closing ideas:

EmailOctopus has all of the options that an e mail marketer wants. Additionally, getting began with it quite simple too and I preferred the truth that it helps Amazon SES and e mail automation. In case you are on the lookout for an ESP software for what you are promoting then you definitely may give it a attempt.